LinkedIn Ads is a B2B powerhouse, but challenging to master. While its CPCs can pack a punch in inexperienced hands, when used correctly, LinkedIn is the most powerful B2B advertising option out there. To harness its full power, you need to first, understand how the platform works, and you need a bulletproof B2B strategy… That’s what our global award winning social team is here to help you with! Join our social media experts, Sai Prathima Makam and Mikie Flood along with LinkedIn Senior Account Director, Aditi Arora on October 18th at 12pm IST where you will learn: Why LinkedIn is the 'must-have' platform for your B2B business The targeting, bidding, creative and copy that make successful LinkedIn Ads campaigns The secret to generating high-quality leads that your sales team will thank you for The innovative ad formats that make your campaigns stand out including this year's newest additions: Thought Leadership Ads & Document Ads. Case Study of a B2B strategy that increased LinkedIn leads by 289%